How to Attend MCF 2025

MCF Seminars

Access to seminars on Monday, Tuesday, and Wednesday requires an MCF Exhibition Ticket [Available Here]. After purchasing your ticket and registering, you can RSVP to individual seminars and build your personalized schedule.

MCF Pop-ups

Pop-up events and brand activations are free to attend with MCF Registration [Register Here]. Cocktails are available for purchase at the venues.

MCF Limited Seating

Pairing dinner tickets are sold separately and can be purchased through the links listed in the daily schedule. Space is limited.

For any other question please refer to FAQs

TUESDAY SCHEDULE

Sabē Activation

Details coming soon

Time: 9:00 AM - 11:00 AM

Location: PHI Center

Sponsor: Sabē Athletics

** Bracelet Required for Entry

No & Low Trends, Data, and Execution

Speaker: Kapri Robinson & Alex Jump

Time: 11:00 AM - 12:00 PM

Location: PHI Center (Seminar Hall)

Sponsor: Focus on Health

** Bracelet Required for Entry

Fiol Masters Montréal Finals

Watch top bartenders battle it out in a high-energy cocktail showdown!

Time: 12:00 PM - 3:00 PM

Location: Caffè Bello Pop-up

Sponsor: Fiol Prosecco

** Bracelet Required for Entry

The Art of the Restaurant Bar

Speaker: Harrison Ginsberg

Time: 12:15 PM - 1:00 PM

Location: PHI Center (Seminar Hall)

Sponsor: Nikka Whiskey, Cocchi

** Bracelet Required for Entry

A Taste of Barbados Cocktail Workshop

Enjoy an immersive and interactive cocktail workshop with Barbados Culinary Ambassador, Mixologist Philip Antoine

Time: 1:00 PM - 2:00 PM

Location: PHI Center (Tasting Area)

Sponsor: Tourism Barbados

** Bracelet Required for Entry

Shaking Up the Game: Inside the World of Cocktail Competitions

Panelists: Patty Dennison, Kegan Mcgregor, TBC, TBC
Moderator: Gregory Buda

Time: 1:15 PM - 2:30 PM

Location: PHI Center (Seminar Hall)

Sponsor: Montréal Cocktail Fest

** Bracelet Required for Entry

Owning Your Place in Hospitality: a Conversation About Imposter Syndrome

Speaker: Elise Hanson

Time: 2:45 PM - 3:30 PM

Location: PHI Center (Seminar Hall)

Sponsor: Hendrick’s Gin

** Bracelet Required for Entry

Havana Club Tasting

Details coming soon

Time: 2:45 PM - 3:30 PM

Location: PHI Center (Tasting Area)

Sponsor: Havana Club

** Bracelet Required for Entry

Hospitality by Design: How the World’s Best Bars & Brands Think About Design.

Speaker: Richard Ryan

Time: 3:45 PM - 4:40 PM

Location: PHI Center (Seminar Hall)

Sponsor: Drinksology Kirker Greer

** Bracelet Required for Entry

Hospitality Outlier Blueprint: The No-Nonsense Guide to Outperforming the Market by Multiples.

Speaker: Sean Finter

Time: 5:00 PM - 6:00 PM

Location: PHI Center (Seminar hall)

Sponsor: Courvoisier

** Bracelet Required for Entry

Bagheera | Vancouver

Celebrate Canada's cocktail culture with an exclusive pop-up by Shawn Soole & the Bagheera team.

Time: 5:00 PM - 9:00 PM

Location: El Pequeño Bar

Sponsor: TBD

** Everyone Welcome

Nickel City | Austin

Meet the team from Nickel City, and enjoy and example of true southern hospitality.

Time: 5:00 PM - 9:00 PM

Location: The Coldroom

Sponsor: Flor de Caña

** Everyone Welcome

Truth & Dare | Vienna

A not-to-be-missed cocktail experience from one of Austria’s most celebrated bars.

Time: 5:00 PM - 9:00 PM

Location: Bisou Bisou

Sponsor: Campari, Courvoisier

** Everyone Welcome

BarChef | Toronto

Celebrate Canada's cocktail culture with an exclusive pop-up by Bar Chef

Time: 7:00 PM - 11:00 PM

Location: Café Miracolo

Sponsor: TBA

** Everyone Welcome

Massimmo Zitti | World Class Canada

Details coming soon

Time: 7:00 PM - 11:00 PM

Location: Bar Bello

Sponsor: World Class Canada, Don Julio, Tanqueray, Ketel One, Talisker

** Everyone Welcome

Redbreast Pairing Dinner

Details coming soon

Time: 7:00 PM - 11:00 PM

Location: Pub Bishop & Bagg

Sponsor: Redbreast

Kismet | Halifax

Celebrate Canada's cocktail culture with an exclusive pop-up by renowned Halifax restaurant-bar Kismet.

Time: 9:00 PM - 1:00 PM

Location: Projet Pilote

Sponsor: Campari

** Everyone Welcome

Overstory | New York

Stop in Rouge Gorge to see the team behind New York City's highly-awarded Overstory bar slinging drinks as if they were 70 stories up!

Time: 9:00 PM - 1:00 AM

Location: Rouge Gorge

Sponsor: Nikka Whiskey, Cocchi, Los Siete Misterios

** Everyone Welcome

Thunderbolt | Los Angeles (DAY 2)

Enjoy a nightcap at the Four Seasons to wind down after the day’s events, during a two-day, late night bartending experience featuring Thunderbolt from LA.

Time: 10:00 PM - 2:00 AM

Location: Marcus bar & Lounge at the Four Seasons

Sponsor: TBA

** Everyone Welcome